Christian Simon
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Christian Simon
Professor in Marketing
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Education
1979 - MBA EMLYON 1978 - Maîtrise de Sciences Economiques
Experiences
- 1985-1989 Sales and Marketing Manager in a computer services company RESO, a subsidiary of the STERIA Group
- 1984-1985 Information Systems Consultant, EDS
- Since 1989 Professeur in Sales and Marketing at EMLYON and consultant for industrial companies in the areas
MBA - Business-to-Business Sales Negotiation (core seminar) - Sales and Marketing Management (seminar, course supervisor)
Executive programme Fields: Provision and Negotiation of Solutions for service companies, Key Accounts Management, Sales Force Management for service companies Firms: - IBM France (Computer) - SIEMENS FUJITSU (Computer) - DEC (Computer) - HEWLETT PACKARD (Computer) - ALCATEL (Computer Services) - SODEXHO (Catering) - LE MERIDIEN (Hôtellerie) - ISS (Propreté Industrielle) - ALLIUM (Distribution) - CREDIT ALLIUM (Bank) - FINANCES (Bank) - LAFUMA (Sportswear) - AVENTIS (Chemical) - James WALKER (Industrial) - CARIGEL (Catering) - MORY Group (Transport)
Consulting activities Fields: Audit, Business-to-Business Sales, Marketing forces Firms: IBM, Digital, the French State (Ministère d'Equipement), Merial, Profrance Maxi Livres, CARIGEL
Experience abroad 1999 Audit and Sales Organisation in business-to-business services area for GBM, a large computer services company in Africa (UAE, Kuwait, Bahrain, Tunisia, Morocco, South Africa) 1997 Audit and Sales Organisation for Pro-France Maxi-livres, a book distribution network in Italy 1985-1989 Distribution network management involving thirty services computer companies all over the world (USA, Australia, Japan, South Africa, European countries)
Publications & Research
Publications Articles in management journals 1997 Simon C., " Structurer son offre de services pour être plus efficace ", in L'Action Vétérinaire
1997 Simon C., " La démarche service : outil de management d'un cabinet vétérinaire ", La Semaine Vétérinaire
Books chapters
- 2005, "Le management commercial" in: Ce que manager dans les services veut dire, Mayaux F & Vogler E, 83-112, Ed d'Organisation books 1996 Simon C., Négocier : entreprise et négociations, ELLIPSES
Research papers and reports / case-studies and teaching notes Teaching notes: 1994 Simon C., Mayaux F., Les spécificités des services dans une négociation
Conferences papers 1995 Simon C., " La communication des services d'un cabinet vétérinaire ", World Small Animal Veterinary Association, Rome
1992 Mayaux F., Simon C., " Les conséquences des spécificités des services sur la gestion d'un face à face commercial ", 8ème Congrès de l'AFM- Association Française du Marketing, Lyon, mai
Languages
- French native - Fluent in English
Others informations
Professional associations - Invited member of FYNTEX, a computer services association
30/11/2006
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