Experience as a teacher and trainer
Management of Change
- MBA elective, HEC School of Management
- MSc core class, HEC School of Management
- Executive Education inter & intra-company programs, HEC School of Management
Knowledge Management
- MBA elective, Reims Management School
- Executive Education, HEC School of Management
Organizational Behaviour, Introduction
- Undergrad, 1st year core class, HEC School of Management
Organizational Culture and Identity
- Short-interventions in various courses at undergraduate, graduate and executive level.
Publications
Chapters in book
L'identité in "Stratégor, Politique Générale de l'Entreprise", 4e édition, p 689-712, Dunod, Juin 2005, Paris
Gérer les identités d'entreprise in Stratégor, Politique Générale de l'Entreprise", 4e édition, p713-732, Dunod, Juin 2005, Paris
Articles
SOENEN, Guillaume. 2006. Les déterminants du fonctionnement communautaire. Une étude comparative. Revue Française de Gestion, Avril, 32:(163):139-153.
Soenen, G. and B. Moingeon 2002. The five facets of collective identities: integrating corporate and organizational identity. In Moingeon, B. and G. Soenen (eds), Corporate and Organizational Identities: Integrating Strategy, Marketing, Communication, and Organizational Perspectives. Routledge: London, 13-34.
Balmer, J. & G. Soenen 1999. The ACID test of corporate identity management. European Journal of Marketing. 15: 69-92.
Balmer, J. & G. Soenen 1997. Operationalising the concept of corporate identity: articulating the corporate identity mix and the corporate identity management mix. University of Strathclyde Graduate Business School, research paper.
Working papers
SOENEN, Guillaume, VAN REKOM, Johan, RAVASI, Davide & LERPOLD, Lin. 2005. The Factors moderating the effects of identity conflict on resistance to change. Cahier de Recherche n° 2005/17, EM LYON.
Soenen G. Effective communities of practice: a comparative analysis, EM LYON Working Paper 2004-2005
Soenen G. and N. Dragonetti. Communities of practice as a new unit of analysis in organizational theory.
Conferences
SOENEN. 2006. Workshop: L'identité organisationnelle. Academy Of Management Conference, August, Atlanta.
Soenen G. 2005. Are Communities of practice a Valid Unit of Analysis, AOM, August 5, Honolulu; August
Soenen G. 2003. The creation and Sustainability of communities of practice: two contrasting examples. Academy of Management, August, Seattle.
Soenen G. & B. Moingeon 2003. The learning mix: A strategic tool to manage knowledge. Organizational Learning and Knowledge, 5th International Conference, May-June, Lancaster, UK.
Soenen G. 2001. The five facets of collective identities. Reputation, Identity and Competitiveness, 5th International conference, May, Paris, France.
Soenen G. & B. Moingeon 2001. Knowledge Management: Taking Power Dynamics Seriously. Organizational Learning and Knowledge Management, 4th International Conference, June, Ivey, London, Canada. (published in the conference proceedings, p. 539-551.)
Soenen, G. 1998. Methods and techniques of corporate identity audit: a review, American Marketing Association Conference, Manchester, UK.
Case studies
Cap Gemini Ernst and Young: A global merger (A) & (B), Harvard Business School (N9-903-056 & 057) October 2002, with A. Nanda, B. Moingeon & L. Rohrer.
Research Interests
- Communities of Practice and Knowledge Management
- Organizational Identity and Identification
- Organizational Change
Professional Affiliation and Activities
2004 - Chaired a track on Organizational identity at EGOS, July, Ljubljana
2003 - Conference speaker on Communities of Practice, KM Forum, 8 october, Paris
2002 - Conference speaker on KM, World Business Forum, Futuract, 11 January, Paris
- Organized the 2nd HEC - INSEAD doctoral consortium, at HEC, Paris
2001 - Chaired a track on Corporate and Organizational Identity, 5th International conference on Reputation, Identity and Competitiveness, May, Paris.
- Organized the 1st HEC - INSEAD doctoral consortium, at INSEAD, Fontainebleau
2000 - Participant in the Doctoral Consortium of the OMT Division of AOM
- Organized a seminar on Grounded Theory with Barney Glaser at HEC, Paris.
1999 - Elected student representative to the HEC School of Management Ph.D Committee
Member of OMT and BPS since 2000.