Axel Palermo, Chief Operating Officer at OUIcoding
In a world where artificial intelligence is profoundly transforming the fields of finance and accounting, it is essential for professionals in the sector to understand and leverage these technologies to enhance their performance and decision-making. This program offers a practical and strategic approach to AI, enabling participants to acquire the skills needed to integrate these tools into their daily professional activities.
The sales executive is a sales expert. But what are the specific duties, skills, and training required to succeed in the role of a sales executive? This comprehensive guide will provide a detailed description of the sales executive job, outline the necessary skills, and highlight the career opportunities available in this field. Understanding the role and its requirements is essential for anyone aiming to excel in the sales industry.
A business analyst is a professional who acts as a bridge between business needs and technical solutions. Their role is to analyze processes, gather requirements, and identify opportunities for improvement to help organizations make data-driven decisions. Business analysts work closely with stakeholders to understand challenges, translate them into clear specifications, and ensure that technology or strategy solutions align with business goals. They often use tools like process mapping, data modeling, and performance metrics to evaluate options and recommend changes. Found in industries such as finance, healthcare, IT, and consulting, business analysts are key to driving efficiency, reducing costs, and supporting digital transformation. Their mix of analytical skills, communication abilities, and business knowledge makes them essential in shaping strategies and ensuring successful project outcomes.
A Bachelor and a BBA (Bachelor of Business Administration) are both undergraduate degrees (3 to 4 years), but they differ in scope and positioning. The Bachelor is a more general program, offered by many universities and schools, and can focus on a wide range of fields (management, communication, IT, design, etc.). Its goal is to provide solid academic and practical foundations, with strong employability right after graduation or the option to continue with a master’s degree. The BBA, on the other hand, is a specialized Bachelor’s degree in international business and management. It is typically a 4-year program offered by business schools, with a strong emphasis on international exposure (semesters abroad, courses in English, double degrees). In short, the Bachelor is a flexible, broad-based degree depending on the chosen field, while the BBA is a more demanding, internationally oriented business program designed for students aiming at a global career.
As part of the partnership between emlyon business school and the London Interdisciplinary School (LIS), Anaïs Berger, a second-year Global BBA student, had the opportunity to embark on a unique academic experience in London. This exchange program, launched in May 2024, allows our students to explore innovative interdisciplinary approaches and work on real-world issues.
The future campus will be the figurehead of emlyon’s digital ecosystem. It will provide a hybrid teaching environment, tailored to new uses and to the School’s goal of 20% online courses by 2025.
A business developer is a professional responsible for identifying, creating, and growing new business opportunities to drive a company’s revenue and expansion. They analyze markets, prospect clients, establish strategic partnerships, and optimize existing commercial channels. Acting at the intersection of strategy, marketing, and sales, business developers design actionable growth plans and support their implementation. Beyond acquiring new clients, they focus on customer retention and expanding products or services into new segments. Key skills include market analysis, negotiation, commercial strategy, and strong interpersonal abilities. Business developers are essential in competitive, fast-changing markets, enabling companies to seize emerging opportunities, innovate, and achieve sustainable growth.